Do you like to celebrate Valentine’s Day? Maybe you sell Valentine’s Day products in your shop or side hustle? And let’s not forget about Galentine’s Day - the day that’s all about ladies celebrating ladies. (Shoutout to all the Parks and Rec fans out there!)

As a small business owner, you’ll know that packaging is everything when it comes to showcasing your products - no matter the time of year. But for special occasions like Valentine’s (and Galentine's) Day, choosing the right boxes and bags can add an extra touch of romance and luxury, making the gifts inside feel even more special.

So, with love in the air and customers looking for the perfect gift, let’s dive into some packaging ideas for every budget that will make your products stand out and steal some hearts in the process…

1. Pretty in pink (and red) gift boxes and bags

What colours do you think of when we say Valentine’s Day? It has to be red, pink, and white right? Nothing says love like these classics, so opting for some gift boxes and bags in these bold shades will always go down well. Whether it’s a luxury red ring box (tis the season for proposals…), a pretty printed cotton bag for dainty items or cosmetics, or a gift card box for, well, gift cards, there are endless options out there for your business - check out our Valentine's Day gift boxes, wrapping, and more right here for a bit of inspiration!

And nothing sparks excitement either like an exclusive, limited-edition design. Many customers (like me) love keeping pretty packaging as a keepsake - so offer special sustainable packaging that's only available for Valentine’s Day. Options include an exclusive shopping bag (paper, not plastic, of course) with a nice printed design on it, or how about a magnetic hamper box?

Everyone loves a beautifully curated gift set, so pair complementary products like mini wine bottles and chocolates, or scented candles and bath bombs, inside a box that shoppers can grab and find all they need in one go. Again, these can be printed with a cute Valentine's Day design, or personalised with your brand logo or message with foil or digital printing.

2. Accessories, accessories, accessories

Rather not go all out with new boxes and bags? No worries! Some stickers or a dash of ribbon can go a long way to revamping existing packaging, and can be easily added whatever your budget. Add some romantic flair with a bit of red or pink ribbon or opt for a printed design - either way, it's a nice and easy solution that doesn't break the bank. 

A simple ‘Just For You’ sticker can also seal the deal (ahem) and liven up any box or bag, and soft, decorative tissue paper can add a dash of romance while also keeping your products safe inside the package. Again, there are plenty of red and pink shades out there, as well as love heart designs that will always look great with your gifts.

Do you have a physical shop? Tissue paper can also be used to create irresistible in-store displays - either with some tissue paper flowers (anyone else make those as a kid?), or by simply cutting out some heart shapes and sticking them on the windows. I mean, how pretty is this pink tissue paper heart below?

3. Note cards for an extra romantic surprise

Of course there’s Valentine’s Day cards too! Add these to a gift set or individual products you’re selling, either to say thank you to customers or to provide fun facts, tips, or instructions for using your products. You could even add a little poem if you fancy, here's my attempt...

This Valentine's Day, we'd like to say,
Thank you for choosing us, each and every day.
Like a luxury gift box, packaged with care,
Our gratitude is always there.

So here’s to you, so loyal and true,
Wishing joy in all you do!
May your heart feel full in every way,
Wishing you a Happy Valentine’s Day!

Any good?

4. Galentine’s Day - ‘It should be a national holiday’

Do you agree? Galentine’s Day (13th February) may have become a thing thanks to Parks and Rec (if you haven't seen the show, that’s a Leslie Knope quote above), but it’s grown way beyond the sitcom world now. So, why not embrace it for your business?

Not everyone’s into romance and writing poems for a Valentine, and that’s okay. So create a hamper box that’s specifically for gifting to friends - for example you could bundle up self-care essentials like face masks, soaps, and cosmetics for any customers (again, me) who’ll be having a sleepover and celebrating their besties.

Spread the love this Valentine’s & Galentine’s Day

Are you ready to make your Valentine’s Day products shine? Browse our collection now for gift boxes, bags, ribbon, stickers, and more. And after some more ideas on how to make Valentine's Day a win for your business? Check out our blog post here!